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    SWE Celebrates Turning 75!
    th image

    Since its founding in 1950, SWE has grown to over 50,000 members and continues to advocate for greater gender equity and diversity. Learn More

    sweSWAG
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    Visit the sweSwag store to get your gear on. Learn More

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    Membership
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    Affinity Groups
    mega-item-2968

    The SWE Affinity Groups (AGs) mission is to bring together communities with similar interests and backgrounds supporting the diversity, equity, and inclusion (DE&I) strategic goals of SWE. Join today!

    Join SWE Today
    Membership

    Click here to access or create an account!

  • scholarships
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    • Scholarships by Section
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    • Apply for a SWE Scholarship
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    • Celebrate 65 Years of SWE Scholarships
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        • Constance & Nano Comics 
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        •  
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    • SWE Leadership Competency Model
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    • Return to Work Cohort
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    • About SWE Global Programs
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    eXXec 2026 - June 8-10, 2026

    eXXec is created to empower women engineers to effect greater change within their organization. Learn More

    Diversity, Equity and Inclusion Products

    At SWE, we acknowledge and respect the value of a diverse community. Learn More

    Speaking With SWE

    Are you interested in hosting or developing a professional development session? Learn More

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    WE SaveTheDate PPT x jc
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    • Past and Future WE Conferences
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    SWE Group Led Events
    • Upcoming Events Calendar
    • IWD Global Virtual Networking Sessions
    • SWE Group Events Tracker
  • awards
    mega-item-2971
    SWE Awards Program Open January 1 - March 1.

    The Society of Women Engineers strives to advance and honor the contributions of women at all stages of their careers as well as recognize the successes of SWE members and individuals who enhance the engineering profession through contributions to industry, education and the community. Learn More

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      • Corporate Social Responsibility
    • Corporate Partnership Council
    • STEM Reentry Task Force
    • Program Development Grants
    Why Partner With SWE
    partner website image

    As a partner, you can help support critical outreach programs and initiatives that reinforce diversity programming to aid the recruitment, advancement and success of women engineers. Your support at any level is a vital part of the work we do to empower women at all stages of their education and career. 

    Become a partner! Learn More

    Visit our Mediakit
    media kit header image

    SWE members can be found in over 400 professional and collegiate sections in the U.S. and Puerto Rico. With a variety of sponsorships and advertising options, SWE offers distinguished opportunities to reach your target audience. 

    Learn More

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SWE Magazine Callout
DECEMBER 2025
Voices & Views, Media

Feel-Good Productivity: How to Do More of What Matters to You

By Ali Abdaal, Celadon Books, 2023

By Wendy Cocke
FeelGoodProductivity feature

Have you ever picked up a book and found yourself nodding along, laughing out loud, and wanting to tell your friends about it? 

Ali Abdaal is a technical guy at heart, but after a very frustrating year of work as an emergency room doctor, he decided to research the science behind not just getting stuff done but also having a good time while doing it. As he writes, “Positive emotions are the fuel that drives the engine of human flourishing.” 

Abdaal is a doctor-turned-entrepreneur, YouTuber, and the author of Feel-Good Productivity, and he addresses how we decide what actions to take (or not take) and how to combat procrastination so we can have more fun getting things done. He organizes the book in three sections focused on energizing, unblocking, and sustaining. Each section offers practical tips, some fun and sometimes silly experiments to try, and the science behind it all.

FeelGoodProductivity cover

The first section, “Energize,” is divided into three parts: play, power, and people. He challenges readers to consider the idea that seriousness is overrated, how the people around us influence our energy levels, and to understand where they fit on the “Motivation Spectrum.” Abdaal builds on the concepts of extrinsic and intrinsic motivation developed in the 1970s by psychologists Edward Deci, Ph.D., and Richard Ryan, Ph.D., encouraging readers to look for opportunities to use their own agency even in situations that feel out of their control by stating, “We have control even when we don’t know it.” 

An idea in this section that resonated with me was the concept of the 8 Play Personalities. Here, he encourages the reader to ask, “What would this look like if it were fun?” I connected with this as a mother who often attempts to make chores fun for my children. It usually seems to work for them, so why had I not thought of that for myself? He also suggests we evaluate the people in our lives to determine who gives us energy and who are the “energy vampires” who suck the energy out of us. 

The “Unblock” section focuses on overcoming procrastination. His theory is that uncertainty, fear, and inertia hinder our productivity, and by overcoming those, we will not only be more productive but also happier. Instead of using SMART goals, Abdaal suggests we try NICE goals — near-term, input-based, controllable, energizing — to focus on the journey rather than the final destination. 

He reminds readers of the 10/10/10 rule, encouraging readers to ask if the problem at hand will be relevant in 10 minutes, 10 weeks, or 10 years, and then deal with it accordingly. As someone whose initial reaction to change is usually an overreaction, this tactic spoke to me. He reminds readers of Newton’s first law of motion and posits that simply finding the energy to get started is often all we really need to achieve results. 

The final section, “Sustain,” builds on the strategies the reader has developed and seeks to maintain progress over time. He shares that the more he enjoyed what he was doing, the greater his risk of burnout became. To combat this, he offers the principle of “Do less, so that you can unlock more” by conserving energy for the things that matter most. 

I resonated with his final tip, an experiment he called the “12-month Celebration.” Here, he suggests we convert dreams into actions by imagining a future celebration with friends discussing what we achieved in the last year in terms of relationships, health, and work, and then working actively to achieve them in the real world. 

One of my future celebrations is reading more books like this. What’s yours? Tell us at swemag@swe.org. 

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Author

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    Wendy Cocke

    Wendy Cocke (she/her) is a bestselling author and the founder of Engineering Leadership Solutions LLC in Atlanta. She joined SWE in 1998 and has served as the Georgia Tech SWE Section counselor since 2014. She is also a member of the editorial working group.

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