Larry Guthrie is the Director of Content Strategy for the Society of Women Engineers. He has over 20 years of experience in all areas strategic marketing and communications, both in the corporate and association settings. Guthrie is responsible for planning, executing, and evaluating omnichannel content publishing strategies that align with SWE’s audiences and stakeholders.
Before joining SWE, he was the director of communications at CCIM Institute, where he developed and oversaw the overall marketing, communications, content, and media strategies for the association. Guthrie holds a bachelor’s degree in marketing management from Old Dominion University. He has also spoken at numerous events across the country, including ASAE’s Marketing, Membership & Communications national conference, Association Forum’s Forum Forward national conference, the National Apartment Association national conference, and AssociationSuccess.org’s SURGE national conference.